- Star Salaries for Super Bowl Ads: $3M-$5M Fees Are Norm This Year as Spots Lean Into Celebs Hollywood Reporter
- Even at $8 million per Super Bowl commercial, ad executives say it’s still bang for your buck CNBC
- Aliens, sloths and silliness: Super Bowl ads offer laughs, celebs and surprises to win over viewers The Associated Press
- What are the 10 best Super Bowl commercials of all time? FOX Sports
- Super Bowl Ads Try to Dodge Culture’s Multiplying Hot Buttons The Wall Street Journal